As AIDS taught and TELL ME project highlighted, the risk of stigma in case of an infectious disease can sometimes be very strong. This is an innate reaction to the fear of catching an infection, but it often irrationally widens to discriminate people depending on their ethnicity, origin or job. According to Charlie Cooper, health reporter for The Independent, media can deeply influence the public in this.
ECOM stands for “Effective Communication in Outbreak Management: development of an evidence-based tool for Europe”. The ECOM project is a research project under the EU 7th Framework Programme and runs from February 2012 till February 2016. By bringing together various disciplines, the project aims to go beyond the current knowledge in order to develop an evidence-based behavioural and communication package for health professionals and agencies throughout Europe in case of major outbreaks of infectious diseases.
ECOM's goal is reached through the following specific objectives:
TELL ME is a 36-month Collaborative Project, which aims to provide evidence and to develop models for improved risk communication during infectious disease crises. TELL ME combines public health, social sciences, behavioural sciences, political sciences, law, ethics, communication and media, in order to develop original communication strategies regarding complicated messages and advice based on uncertainties, also addressing vaccine-resistant groups.
Here is a list of the TELL ME deliverables that have strong implications with the ASSET aims and purposes:
