Glossary

Attitude change toward a source's proposal resulting from a message designed to alter

a receiver's beliefs about the proposal. Communication process, involving both verbal

and nonverbal messages, that attempts to reinforce or change listeners' attitudes,

beliefs, values, or behavior. (1)

 

(1) Glossary of communication, University of Jyväskylä

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Using nicknames, coded terms, and special vocabulary to enhance partners' feelings

of being connected and to exclude others by demarcating the boundaries of an

intimate relationship.(1)

 

(1) Glossary of communication, University of Jyväskylä

 

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Aristotelian concept associated with persuasion; the emotive aspects of the speech

and audience. (1)

 

(1) Glossary of communication, University of Jyväskylä

 

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The potential capacity of certain species of microbes or viruses to cause a disease.

Pathogenicity is characterized by complex pathogenic properties which evolve during

their struggle for existence.

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Participatory governance focuses on deepening democratic engagement through the

participation of citizens in the processes of governance with the state.

According to Jenny Stewart, Professor of Public Policy, in The Dilemmas of Engagement: The Role of Consultation in Governance, ‘Participatory governance’ denotes forms of governance in which non-governmental actors (usually ‘citizens’) are empowered to use the resources of the State to make decisions about matters that directly concern them.

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Participatory democracy tends to advocate more involved forms of citizen participation

and greater political representation than traditional representative democracy. In 2011,

considerable grassroots interest in participatory democracy was generated by the

Occupy movement.

It strives to create opportunities for all members of a population to make meaningful

contributions to decision-making, and seeks to broaden the range of people who have

access to such opportunities. Since a lot of information must be gathered for the

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The tendency of some audience members to identify with media figures (such as

celebrities or fictional characters) as though an interpersonal relationship has been

established. A situation whereby audience members develop a sense of kinship or

friendship with media personalities. A type of "relationship" which exists between

television viewers and media performers (for example, talk show hosts, entertainers,

sports stars). (1)

 

(1) Glossary of communication, University of Jyväskylä

 

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A strategic approach to business continuity that anticipates and prepares for a

widespread, dangerous outbreak of an infectious disease that poses life-threatening

risks to employees and their families in different geographical areas at the same time.

 

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A documented strategy for business continuity in the event of a widespread outbreak of

a dangerous infectious disease.

 

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During the period of spread of human influenza caused by a new subtype, and

appropriate to the situation, the WHO Director-General may make a declaration of a

pandemic.

While the determination of a PHEIC and/or declaration of a pandemic may trigger

certain regulatory actions by WHO and Member States, actions at national level should

be based on national/local risk assessments and be commensurate with risk" (2)

 

(1) Pandemic influenza preparedness and response WHO guidance document (2009)

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